Immortalized as the crossroads of glamour and mystique, Hollywood and Vine marks the spot for the Broadway Hollywood, a collection of chic loft residences refashioned within a celebrated historic and cultural monument.
Once a Broadway department store – the bygone California purveyor of trendsetting fashion – this Classical Revival landmark brings resort-inspired luxuries and residential sophistication back to the center of a newly vital Hollywood.
Luxurious upgrades, period details and evocative views compose the backdrop for creative living at the Broadway Hollywood. From the dramatic entry on Vine to the moonlit pool on the roof and in each loft in between, aesthetics and essentials seamlessly intersect. Helming the historic concrete and steel structure's transformation is Killefer Flammang Architects, Los Angeles' award-winning leader in adaptive reuse projects; Kelly Wearstler Interior Design (kwid), the internationally acclaimed creative force behind the local Viceroy and Avalon Hotels, imparts its luxe interior redesign vision.
At the Broadway Hollywood's doorstep, the granite-paved Walk of Fame leads to heralded destinations both classic and current. Stroll to the Pantages, American Cinemateque and Mann's Chinese on Hollywood, or the Arclight and Cinerama Dome on Sunset. Meet up for martinis at a legendary watering hole or mojitos at a newly minted one. Shop flagship shops at Hollywood and Highland or tiny boutiques on Yucca. And the new Metro station at Hollywood and Argyle – the 21st Century update of Pacific Electric's mythic red line streetcars – is just one block east.